The 2026 Amgen Irish Open is underway this week, once again placing Ireland in the global spotlight as one of the world’s leading golf destinations.
With thousands of spectators attending Trump International Golf Links and millions of viewers tuning in from around the world, the tournament provides a valuable opportunity to showcase not only world-class golf, but also the exceptional visitor experiences available across Ireland.
As part of its activation at the event, Fáilte Ireland, in partnership with Tourism Northern Ireland, is hosting Irish golf tourism businesses, including golf clubs, resorts and hotels, helping them connect directly with domestic and international golf enthusiasts and inspire future golf holidays on the island of Ireland.
Golf visitors are among the highest-value overseas visitors to Ireland, with many travelling beyond the main tourism centres to experience the country’s renowned links and parkland courses, spectacular landscapes, vibrant towns, unique heritage and warm hospitality.
The Amgen Irish Open is an important platform to promote Ireland’s outstanding golf offering while encouraging visitors to extend their stay and discover more of what the country has to offer.
CREDIT; FAILTE IRELAND/ LINKEDIN